Monday Morning Marketing Quote: What Is Your Referral Strategy?

Are you asking your customers for referrals?
Today’s Monday Morning Quote is all about maximizing your revenue potential and comes from John Jantsch and his book, The Referral Engine: Teaching Your Business to Market Itself
“If you truly believe that your products and services offer world-class solutions, then you are doing your customers a disservice by not [...]

Continue reading...

Do You Own The Edge?

You are guided by a nervous system that is programmed to avoid risk and the pain of loss. And what you stand to lose or gain from your available choices impacts every decision you make.
Emotion is the driving force used by your nervous system to influence your decisions.
Feelings of fear and trepidation are triggered by [...]

Continue reading...

Monday Morning Marketing Quote: Why Social Media Needs To Be a Part Of Your Marketing

Are you getting involved, or are you being left in the dust?
Today’s Monday Morning Marketing Quote talks about the importance of getting involved in social media, and comes from Frank Agin and Lewis Howes and their book, LinkedWorking: Generating Success on LinkedIn the Worlds Largest Professional Networking Website.
“When you become actively involved, you create [...]

Continue reading...

Monday Morning Marketing Quote: Show Don’t Tell

Is showing part of your marketing strategy?
This week’s edition of Monday Morning Marketing Quote shares a technique for speaking more credibly with your customers, and comes from Steve Cohen and his book, Win the Crowd: Unlock the Secrets of Influence, Charisma, and Showmanship
“In my own work as an entertainer, I’ve found that the nonspoken suggestions [...]

Continue reading...

Monday Morning Marketing Quote: Understanding Your Ad’s Ability To Persuade

Can you gauge your ad’s ability to persuade?
Today’s Monday Morning Quote discusses the relationship between Impact Quotient (Relevancy) and Repetition, and comes from Seth Godin and his book, Unleashing the Ideavirus
“It’s foolish to expect that one exposure to your message will instantly convert someone from stranger to raving ideavirus spreading fan. So plan on a [...]

Continue reading...