On Your Market: Learn Time-Tested Marketing Principles

A the heart of every successful ad campaign lies powerful marketing principles that provide a focal point or axis around which all else revolves.
Sadly, many business owners believe that marketing is about choosing the right tactics, or that social media is a panacea for a bad business. Complicating matters is the fact that you [...]

Continue reading...

Come to Austin, Accelerate Your Marketing

The Wizard Academy offering a special offer on my two-day class, Marketing Beyond Advertising, scheduled to take place July 15th – 16th. Now you can sign-up for just $500 (normally $2,000). This includes a private room (2 days, 3 nights) and all your meals for FREE in Engelbrecht House, Wizard Academy’s amazing student mansion.
My co-instructor, [...]

Continue reading...

Join Me In Austin For Two Days Of Marketing Beyond Advertising

I love teaching in person. Especially when I don’t have to zip through my material at 200 mph. Interacting with students and helping them with their marketing is rewarding for me.
That’s why I’m stoked to announce that on July 15 – 16th, Mike Dandridge and I will be teaching, “Marketing Beyond Advertising” at the Wizard [...]

Continue reading...

Currencies That Buy Credibility: Book Release

Publication day has finally arrived! Currencies That Buy Credibility is now available for immediate order.
My heartfelt thanks to those of you who already placed a pre-order. I hope that if you like the book, you’ll consider writing a review on Amazon.
Want to learn more about what’s inside?
Last week, Tim Miles interviewed me about the book’s [...]

Continue reading...

My New Book: Currencies That Buy Credibility

Many of you know that I’ve been writing a book for quite some time. Well, I’m happy to FINALLY announce the publication of my new book, Currencies That Buy Credibility.
The official release date for the book is November 23rd, but you can place your pre-order on Amazon.
Here’s the scoop: The believability of your company’s marketing [...]

Continue reading...