Tag Archive | "Marketing Strategy"

Monday Morning Quote: Your Marketing Strategy Is Frequency Dependant

Monday, March 8, 2010

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With today’s Monday Morning Quote, author and marketing consultant, Tom Wanek, shares a quick marketing tip from Robert Wright, author of The Moral Animal: Why We Are, the Way We Are. Today’s quote discusses the limitations of you marketing strategy.

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Monday Morning Quote: Simplify The Complex

Monday, March 1, 2010

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In this Monday Morning Quote, author and marketing consultant, Tom Wanek, shares a two-minute marketing tip from the wisdom of neuroscientist Jonah Lehrer, author of How We Decide. Today’s quote discusses simplicity in marketing and its effect on consumers.

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Monday Morning Quote: Branding Is A Byproduct

Monday, February 22, 2010

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In this Monday Morning Quote, author and marketing consultant, Tom Wanek, shares marketing wisdom from Bob Hoffman and his book, The Ad Contrarian. Today’s quote discusses what comes first when branding your company. Have a great week!

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Say Goodbye to Burger King’s Parade of Hype (Let’s Hope)

Wednesday, February 17, 2010

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Sex-crazed young men across the nation will be sad to learn that Burger King will no longer torment the rest of us with its gimmickry, hoopla and hype. Michele Miller recently commented on her WonderBranding blog that sliding sales have caused the head honchos at Burger King to finally wise-up and understand who buys their product. [...]

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Monday Morning Quote: The Sight Of Action

Monday, February 15, 2010

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Today’s edition of Monday Morning Quote discusses marketing wisdom from the book, A Pattern Language: Towns, Buildings, Construction. Yes, this is a book about the architecture and design, but this quote is extremely relevant to your marketing efforts. Have a great week!

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