Yep, Phil Did It!

As predicted, Phil Van Treuren won his Council-at-Large seat. In a follow-up to last month’s blog post, Sending Tiny Credible Signals That Go Beyond Words, I thought I’d share an email I received from Phil this morning: From: Phil Van Treuren Date: November 4, 2009 Title: You Are Nostradamus Subject: Tom, you are the man. You were right, I beat [...]

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Sending Tiny Credible Signals That Go Beyond Words

In exactly four short weeks, Phil Van Treuren will win his first Council-at-Large seat by a landslide margin. No, I don’t follow local politics. And I’ve never met Phil. Heck, I can’t even recall his political party affiliation. My bold prediction is based solely on observing Phil’s communication style. What This Has To Do With Your Marketing Phil’s [...]

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